Substack

Substack is useful for monitoring long-form market narratives, newsletters, independent analysts, and topic-specific publications. Trigify can monitor Substack content by keyword and, where enabled, specific publications or profile-style sources.

Why Substack matters

• Early narratives: writers often explore market shifts before they become mainstream.

• Deep context: posts are usually more detailed than short-form social content.

• Competitor and category research: newsletters often compare tools, workflows, and market positions.

Monitoring options

• Keyword monitoring: find Substack posts that mention topics, brands, competitors, or categories.

• Publication/profile monitoring: track specific Substack publications where this source type is enabled.

• Substack Notes: availability may depend on your workspace/product rollout. Check the source options shown in your app.

Best practices

• Use Substack for market intelligence, content ideas, and competitor/category narratives.

• Keep keywords specific. Broad company or category terms can pull adjacent articles that only mention the topic briefly.

• Pair Substack with Business Network or X if you need both deep context and fast social reactions.

Availability note

Substack support can differ between the app, workflow nodes, CLI, API, and MCP. Use the source options visible in your workspace as the source of truth.